Posts Tagged ‘merchandising hero’

Setting Your Hotel Apart From the Competition: How Kim Gibbons from the Best Western Evans Hotel Does It!

Meet Kim Gibbons, Sales and Marketing Manager at Kishin and Rao Hospitality.  Kim is responsible for marketing the company’s properties, including the Best Western Evans hotel in Grovetown, Georgia. With approximately 20 years of experience in the hotel industry, she has risen to the top in hotel marketing.  She does an incredible job of setting [...]

Granite Hospitality’s Rock Solid Strategy for Merchandising Success

Melissa Bruckler, the E-Commerce Consultant for Granite Hospitality knows the importance of casting your line where the fish are swimming.  She’s been using VBrochure effectively for over three years to ensure her properties have a strong presence online. That’s why she is a VFM Leonardo Merchandising Hero! Granite Hospitality Located in Scottsdale, Arizona, Granite Hospitality [...]

If a Picture Says a Thousand Words, Then Video Speaks Volumes

AN EXPERIENCED hotel marketer, Renee Lubinski knows that multimedia, video, and online exposure, are keys to successful digital marketing. Renee is using these avenues to successfully transform the marketing initiatives of independent hotels in the Baltimore area, and that makes her a VFM Leonardo MERCHANDISING HERO! Our Merchandising Hero Occupying roles as Sales and Marketing [...]

Social Media Story Telling Equals Sweet Success for Les Suites Hotel Ottawa

Meet Chris Pierce. Chris is a hospitality professional, with 15 years of industry experience. Today he’s the General Manager of Les Suites Hotel, Ottawa, and he’s brought the hotel sweet success with a strong online presence and social media strategy. His attention to ensuring a consistent and engaging online story for potential guests makes him [...]

See How the Georgian Terrace Stands Out in a Sea of Atlanta Hotels

Meet Craig Perch, the Director of Revenue at The Georgian Terrace Hotel. He uses VBrochure to ensure that his independent hotel stands out online against the many branded hotels he competes with. That’s what makes him a VFM Leonardo Merchandising Hero!  The Property The Georgian Terrace is a modern icon among Atlanta hotels. Located in the heart [...]

Superior Online Presence and a Sound Social Strategy:

Prescription for Success at GreenLagoon Falls & Park Lodge The Property GreenLagoon Falls & Park Lodge can be found in the paradise of the Cerro Chato mountaintop, complete with breathtaking views and natural springs. An authentic, sustainable resort amidst luxury accommodations and dining, GreenLagoon offers an enchanting destination, where vacationers can explore the beauty of [...]

The Walper Hotel Shows “What’s Old is New Again” by Creating a Fresh Perspective Online!

This is Michael Von Teichman. He’s the General Manager and Owner of the Walper Hotel and a VBrochure Ultra Premium customer. His commitment to communicating a rich online story about his hotel has helped boost the hotel’s website traffic by 25%. And that makes Michael one of our MERCHANDISING HEROES! Congrats Michael! Here is his [...]

If Online Merchandising were an Olympic Category High Peaks Resort would win Gold!

WHEN Lori Fitzgerald augmented the High Peaks Resort’s online marketing initiatives with VBrochure™, she became more than just the property’s Director of Marketing and Brand Management – she became a VFM Leonardo MERCHANDISING HERO! In our minds she also became an online merchandising Olympian! The Property High Peaks Resort, a modern Adirondack retreat in the [...]

Travelodge Oshawa Whitby Ushers in the Next Generation of Digital Marketing Success

MEET Kumar Singam. Kumar goes by the title of General Manager at Travelodge Oshawa Whitby, but he’s a lot more than that: he’s a VFM Leonardo MERCHANDISING HERO. Here is his story. Whether traveling for business or pleasure, the Travelodge Oshawa Whitby offers visitors a charming respite from the hustle and bustle of their voyage. [...]

When it Comes to Visual Merchandising, White Lodging Gets it Right

White Lodging Services Corporation is one of the fastest-growing, fully-integrated independent hotel ownership, development and management companies in the United States with a current portfolio of over 155 hotels in 18 states from leading brands such as Marriott International, Inc., Hilton Worldwide, Hyatt Global, Starwood Hotels and Resorts, InterContinental Hotel Group, and Carlson Hotels Worldwide. [...]