Superstar Storyteller: ALT Hotels
You have a story to tell, a mission statement, a feature, a location or an experience just waiting to be shared. Every hotel is unique and should use its voice to communicate with travel shoppers.
ALT Hotels puts a colorful spin on visual storytelling. Their distinct homepage has a clean, simple design with multi-colored boxes featuring a hotel location within them.
Each hotel location has a website that features unique features of the property. The top of the homepage features easy-to-navigate drop down menus so users can browse the site with ease.
Many hoteliers wonder how they can use Pinterest. Check out what ALT Hotels is doing on the pinboard platform! Their account revolves around their colorful theme and includes 16 different colored boards. Each board contains ALT ads that are integrated with the color theme. By expanding their colorful online presence, ALT Hotels strategically positions themself in the hotel market as the colorful hotel brand. Travel shoppers will remember their positive, colorful story and engage with them across multiple social platforms.
Learn more about how to share your story visually, download our tool-kit for hotel marketers: Amplifying Your Hotel’s Story.